One new concept which has become available to [all] authors looking for new trendy means for promoting their work is something called the Virtual Book Tour—or VBT for short. Like the more traditional brick & mortar book signing event, VBTs allow authors an opportunity to connect with readers of their particular genre, but without regional limitations.
Unlike a more traditional book signing, where you are limited as to who can attend the event because of busy schedules, location (the cost of fuel doesn’t help) or even time constraints, with Virtual Book Tours the capacity to meet new people and even interact with them on a one-to-one basis is endless. And besides that, with the more traditional book signing, you have the difficulty of persuading an audience to invest their time and money on the work of an “unknown.” But the VBT has advantages to help you persuade an audience and captivate their intrigue.
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